{"id":4410,"date":"2022-03-31T16:22:54","date_gmt":"2022-03-31T10:52:54","guid":{"rendered":"https:\/\/tdw.co.in\/crux\/?p=4410"},"modified":"2022-04-08T01:15:57","modified_gmt":"2022-04-07T19:45:57","slug":"navigating-a-negative-business-encounter","status":"publish","type":"post","link":"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/","title":{"rendered":"Navigating a Negative Business Encounter?"},"content":{"rendered":"\n<h2>Fast Company Executive Board members reflect on how their companies have been able to rise up and revamp a sticky business situation into something good.<\/h2>\n\n\n\n<h4>Allowing every challenge to serve its purpose will strengthen your company\u2019s reputation in the long term.<\/h4>\n\n\n\n<div class=\"wp-container-2 wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-image is-style-default\"><figure class=\"alignleft size-medium\"><img loading=\"lazy\" width=\"300\" height=\"300\" src=\"https:\/\/tdw.co.in\/crux\/wp-content\/uploads\/2021\/10\/kathy-300x300.png\" alt=\"CEO Kathy Leake\" class=\"wp-image-2762\" srcset=\"https:\/\/tdw.co.in\/crux\/wp-content\/uploads\/2021\/10\/kathy-300x300.png 300w, https:\/\/tdw.co.in\/crux\/wp-content\/uploads\/2021\/10\/kathy-150x150.png 150w, https:\/\/tdw.co.in\/crux\/wp-content\/uploads\/2021\/10\/kathy-24x24.png 24w, https:\/\/tdw.co.in\/crux\/wp-content\/uploads\/2021\/10\/kathy-48x48.png 48w, https:\/\/tdw.co.in\/crux\/wp-content\/uploads\/2021\/10\/kathy-96x96.png 96w, https:\/\/tdw.co.in\/crux\/wp-content\/uploads\/2021\/10\/kathy.png 544w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-container-1 wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<p class=\"has-text-align-center\" style=\"font-size:12px\">&#8220;With my second startup business, by far the hardest situation was when our business was getting crushed by a massive shift in the landscape, running out of cash, having to lay people off, and pulling off a merger in time to save the company from going under. The silver lining was that we were able to shift business models from transactional revenue to SaaS, and ultimately delivered two years later on a successful exit.&#8221;<\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:12px\">\u2014 <a href=\"https:\/\/www.linkedin.com\/in\/kathyleake\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kathy Leake<\/a>, CEO <a href=\"https:\/\/tdw.co.in\/crux\/\" target=\"_blank\" rel=\"noreferrer noopener\">Crux Intelligence<\/a><\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-dots\"\/>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n<\/div><\/div>\n\n\n\n<p class=\"has-black-color has-luminous-vivid-orange-background-color has-text-color has-background\"><strong>Read the full article on Fast Company <a href=\"https:\/\/www.fastcompany.com\/90732952\/heres-how-to-navigate-a-negative-business-encounter\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a> <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fast Company Executive Board members reflect on how their companies have been able to rise up and revamp a sticky business situation into something good. Allowing every challenge to serve its purpose will strengthen your company\u2019s reputation in the long term. &#8220;With my second startup business, by far the hardest situation was when our business [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":17,"featured_media":4387,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[62],"tags":[110],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Challenges that Strengthen a Business | Crux Intelligence<\/title>\n<meta name=\"description\" content=\"The challenge and reward in shifting business models from transactional revenue to SaaS.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Challenges that Strengthen a Business | Crux Intelligence\" \/>\n<meta property=\"og:description\" content=\"The challenge and reward in shifting business models from transactional revenue to SaaS.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/\" \/>\n<meta property=\"og:site_name\" content=\"Augmented Business Intelligence | Crux Intelligence\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-31T10:52:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-07T19:45:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tdw.co.in\/crux\/wp-content\/uploads\/2022\/03\/fast-company.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Kathy Leake\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kathy Leake\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/\"},\"author\":{\"name\":\"Kathy Leake\",\"@id\":\"https:\/\/34.231.55.25\/#\/schema\/person\/5f448cb67a7829d013228d46af53ed84\"},\"headline\":\"Navigating a Negative Business Encounter?\",\"datePublished\":\"2022-03-31T10:52:54+00:00\",\"dateModified\":\"2022-04-07T19:45:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/\"},\"wordCount\":134,\"publisher\":{\"@id\":\"https:\/\/34.231.55.25\/#organization\"},\"keywords\":[\"business challenge\"],\"articleSection\":[\"Press\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/\",\"url\":\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/\",\"name\":\"Challenges that Strengthen a Business | Crux Intelligence\",\"isPartOf\":{\"@id\":\"https:\/\/34.231.55.25\/#website\"},\"datePublished\":\"2022-03-31T10:52:54+00:00\",\"dateModified\":\"2022-04-07T19:45:57+00:00\",\"description\":\"The challenge and reward in shifting business models from transactional revenue to SaaS.\",\"breadcrumb\":{\"@id\":\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tdw.co.in\/crux\/navigating-a-negative-business-encounter\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tdw.co.in\/crux\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Navigating a Negative Business Encounter?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/34.231.55.25\/#website\",\"url\":\"https:\/\/34.231.55.25\/\",\"name\":\"Augmented Business Intelligence | Crux Intelligence\",\"description\":\"Crux Intelligence Augmented Business Intelligence &amp; 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